Are you realizing the potential of your ERP? If so, you are one of the few according to a recent Accenture survey of 300 senior IT professionals at the largest 2,000 companies in North America and the United Kingdom:
Lack of integration of ever-increasing critical data is a problem many organizations are facing today. In many cases, companies have added applications as needed, and as the technology became available. Or, they acquired a business and gained its system. In either case, the result is the same: valuable data is stuck in separate information silos. For example, your sales team may be using Salesforce, while your marketing team uses Marketo and the HR team uses Payday. When a company is operating this way, without data integration, departments function independently and reporting and information sharing becomes cumbersome.
The ability to generate, automate, and customize reports is a powerful feature of many cloud-based CRM and ERP platforms. Quick and customizable report generation puts your data to use and gives you a clear overview of how you are doing and where you need to improve.